From "TURNING A VOLUNTEER JOB DESCRIPTION INTO A
RECRUITMENT STRATEGY" on the Volunteer Program Management Mini-University
Brainstorm where you might be most likely to find and communicate with
this/these ideal volunteer(s). Here are some pre-brainstormed ideas!
city and neighborhood newspapers volunteer listings
paid ads
human interest stories on your program in print or broadcast media
school newspapers
professional association and club bulletins
senior center bulletins
employee newsletters
church bulletins
other "specialty" publications
radio and TV PSAs
TV "People Helper" type features
TV or radio "volunteer-a-thon"
cable TV message boards
celebrity spokespersons
Yellow Pages ads
posters on community bulletin boards, at library, grocery stores,
laundromats, community centers, college campuses
posting services
get "on line": get into companies' email systems, local computer EBBs,
local
community newsgroups
Bring a Friend" teas for current volunteers
open house/agency tours
short, upbeat talks at community or professional organization meetings
"just ask"
buttons/bumper stickers
public talks/education/demos on area of service
public recognition of your volunteers
volunteer fairs
go in with other agencies for publicity during Volunteer Recognition
Week
booth at community events/fairs
local clergy
recruitment services through United Way, RSVP, et cetera
community education classes related to your particular client base or
services
articles in your agency newsletter
enclosure or "mention" in agency fund raising literature
special announcements at agency fund raising events
school community service programs
court-ordered community service programs
AmeriCorps program
your current clients, staff, board and volunteers
a Web Page of your own
volunteer hotlines
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